We are in a constant search to find everything that will lead us to achieve our goals and many times without knowing it, we use a very powerful tool that will allow us to open all the doors that will cross our path and our businesses: The smile.
Also read: Project more leadership with these 6 postures.
Although it seems like a trivial matter, smiling is a vital ingredient in non-verbal communication. Also an essential element to achieve success.
The importance of the smile.
It is proven that a smile not only makes the person who has it look better, it actually makes them feel better.
Michael Lewis, a renowned American psychologist, has carried out different studies and ensures that the way in which we feel our emotions is not only linked to the brain, he says that there are parts of our body that help reinforce the sensations that we are having. A study conducted at Uppsala University in Sweden proves it.
Effects of the smile
How many times have you smiled when you heard a baby laugh? The smile is contagious. In the same way that it makes us feel better, it will make other people feel better.
The same man who suggested the theory of evolution, Charles Darwin; he called this Facial Response Feedback Theory.
More evidence of how our facial expression influences our sensations can be found in research that compared the neural activity of a person with Botox in areas where the smiling muscles intervene against people who had no impediment to smile.
Using functional magnetic resonance imaging, it was observed that activity in areas of emotional processing was higher in people without botox when faking a smile.
This allowed us to conclude (agreeing with what was previously said) that the areas of the brain are clearly activated when we smile.
It is not surprising that children, unlike adults, always seem happy. Run Gutman, author of the book Smile: The Astonishing Powers of a Simple Actsays that a third of the population smiles more than 20 times a day, while 14% smile less than 5 times, which is nothing with the 400 times a day that children smile!
The smile in business.
To a large extent we have the possibility of making the work environment more enjoyable. With our partners and employees.
- A smile makes a difficult moment more bearable.
- The smile lowers the barriers of a distrustful client.
- Smiling can be the difference between getting or not getting the investment you need so badly.
- A smile can be the cause of a strategic alliance.
In the words of Richard Branson: If you are looking for a great investment for your business but you do not have money for it; Start by looking in the mirror. A smile costs nothing but you will see the return on investment immediately.
A smile costs nothing but you will see the return on investment immediately. Click To Tweet
And remember, if you are really interested in creating your own business, you can purchase our book “How to create a company while working: Discover how to manage your time, manage your money and motivate yourself while creating a company and working for another” , where you will find all the information you need to found your own company, without having to leave your job.