Perhaps one of the most important aspects when it comes to optimizing a web page and improving the user experience, so that they enjoy the content and do not end up on another page, just because of the time it takes to load an article or a section of your business. digital or e-commerce.
It is proven that one of the main reasons for loss of visits is the speed of a web pageand that is why in this article we are going to tell you about some tips for you to take into account and you can improve the speed of your website.
importance of speed
Having a good loading speed is something essential that will not only improve the user experience, but also favors SEO positioning, since Google positions those pages with the highest loading speed among its first results.
Another benefit that can be seen by improving this feature is conversions or sales, in the case of e-commerce see the number of recurring users.
How to improve loading speed
Next, we are going to name some of the options to improve the speed of your website and thus ensure that your users have a better experience and your business can grow:
cache system
This is one of the fundamental points to take into account when hiring a Hosting. Having a caching system substantially improves the speed of the site, since the pages do not have to load from scratch with each entry, thanks to static content that is stored and allows faster loading in the future.
optimized images
Having an image that is too heavy or with a huge resolution can make our page take time to load… and this is not a good thing. That is why it is essential to adjust the resolution of the images and use some compressed format or preview thumbnails.
Restrict Plugins
Restricting plugins can cause our loading speed to change in a positive way, as long as we are not altering plug-ins necessary for the operation or monitoring of our page.
Choice of Hosting
One of the most important points to take into account, not only when we refer to speed, but also to the quality of our website.
The choice of hosting is something that should not be taken lightly; We can find hundreds of hosting in Mexico, but, in order to really get the most out of our investment, we are going to have to carry out a precise investigation on the different tools and make comparisons; considering the value for money.
There are many aspects to take into account when choosing a service that suits our needs, from the tools, monitoring, what hardware systems are offered for hosting, what servers, the PHP version, the possibility of using HTTP 2.0 and the use of SSL, among other points to consider.
Finally, it should be noted that most of the companies that offer this service offer trial periods so that you can verify (beyond the research you do and the advice that someone you know can give you) the quality of the service and be able to make a decision. early in case you don’t want to continue.
And remember, if you are really interested in creating your own business, you can read our book “How to create a company while working: Discover how to manage your time, manage your money and motivate yourself while creating a company and working for another” , where you will find all the information you need to found your own company, without having to leave your job.
