The logo is the face of your company, so many things must be taken into consideration before making it public. Consumers are exposed to hundreds of logos throughout the day and will only pay attention to the ones that really catch their eye. This is why we see that the big brands have changed their logos throughout history, to get closer to customers and visually reflect the new paths their companies are taking.
For those who have not defined a logo for their company or for those who want to change it, ModoEmprendedor brings the evolution of the logos of some of the most recognized brands!
STARBUCKS
Founded in 1985, it is currently the world’s largest international coffee chain, with approximately 191,000 employees and ranked #52 of Forbes magazine’s most valuable brands.
MANZANA
It was founded in 1976 by the visionary Steve Jobs, it represents sales of almost 200 Billion and most of us have some of its product portfolio at home.
PEUGEOT
It was founded in 1896 and to date there are several products that it has handled apart from the manufacture of automobiles, such as: scooters, bicycles and kitchen utensils. Its innovative designs have won awards across Europe and it has a market capitalization of $13.7 billion.
Nike
Nike was known in Greek mythology as the goddess of victory. The company that bears the same name was founded in 1964 and is one of the leading sporting goods companies. Sponsor of great athletes and teams from different disciplines around the world. It has 56,200 employees and represents sales of more than 30 billion dollars.
PEPSI
It is one of the companies that invests the most in its image. It was founded in 1898 and its flagship product was created by pharmaceutical chemist Caleb Bradham. It presents sales of 12.6 billion dollars and is currently ranked #29 of the most valuable companies according to Forbes magazine.
If you liked this article and want to continue receiving information like this, give us a like on our Facebook page or follow us on Google Plus. We are an expanding community and with your help we can grow more and more. Thank you for sharing this article and contributing to this initiative.
